This flyer was issued in 1956 by Official Star Souvenirs to advertise the availability of Elvis Presley Lipstick and the Bronzed Statuette. (The “Bronzed Statuette” is actually made of plastic.)
I have the Bronzed Statue in my collection. A few years ago I found an original shipping box of the lipsticks in different shades still on the display cards. I also have the color chart showing the different shades of lipstick.
This combined three card panel was used by Topps in 1956 to advertise their Elvis Presley card set to dealers. The opposite side contains the images from three of the cards in the set. This was originally a one piece item. This example was cut in three pieces.
I recently added this to my collection after a lengthy search.